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Youth Enrichment Programs: Marketing 101

Enrichment programs are in high demand, but competition is fierce. Stand out, attract families, and showcase your unique value with this guide.

Learn how to:

  • Know your audience

  • Craft compelling messages

  • Choose effective marketing channels

  • Measure and optimize for success



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It starts with knowing your competition and your target audience, but you’ll also need to work on targeting, messaging, registration, and retention. Read our eBook to learn the ropes of youth program marketing 101. 

In it, you’ll discover:

  • Define your unique program value.
  • Tailor messages for parents and kids.
  • Optimize website, social media, and emails.
  • Partner with local schools and businesses.
  • Track results and adapt strategies.

You don’t need to settle for “good enough” camp marketing or enrollment numbers.  Fill every spot and show the whole community how fantastic summer camp can be!